Dear Participant:
The following research project is being conducted as an assignment for course credit in the MKTG 503 Business Research Methods course at the University of The District of Columbia This study is intended to examine the University of the District of Columbia Undergraduate Marketing Program. Aggregate results of the study will be written up in a report and handed in for course credit.
If you agree to participate you are asked to read the attached questionnaire and answer the questions it contains. There are no ‘correct’ answers to the questions in this study. What is important for this research are your honest thoughts, feelings, and opinions regarding the questions. Generally, participants complete the survey in about 5-10 minutes.
Completion of the survey is voluntary. You may withdraw your participation at any time prior to
returning it to the investigators. Refusal to participate will not have any negative consequences for you whatsoever. Completion of this questionnaire implies consent to participate in this project.
Any information resulting from this research study will be kept strictly confidential. Your answers will only be used in concert with the answers of other research participants to better understand this subject area, so you will remain anonymous. After completion, all questionnaire responses will be identified only by a code number and will be given to the professor for this course, Dr. Les Vermillion along with the written project containing the aggregate research findings. Individual participants will not be identified in any way in the completed study.
A brief synopsis of the project findings will be posted on the door of Intellsat L-26, 7th Floor) from December 1, 2009 to January 15, 2010.
If you have any questions about the research project or desire further information with respect to this study, please contact the course instructor:
Dr. Les Vermillion
Room L-26
4200 N.W. Connecticut Avenue
Washington, D.C. 20008
202-274-7031
lvermillion@udc.edu
